2018 was an extremely busy and successful year for Rix & Kay and the firm’s hard work was rewarded in December with a string of well deserved accolades. Rix & Kay’s Managing Partner, Richard Cripps looks back on the last twelve months at some of the firm’s achievements and challenges.
Thought leadership helps raise profile
Rix & Kay have always looked to bring innovative ways of raising the firm’s profile to the table, whilst adding value to their client and referrer base. The start of 2018 was no different, when the firm published its latest thought leadership report that examined the rise of online estate agents.
“Our report, ‘Can traditional estate agents continue to thrive in the brave new online world?’ was a huge success and the coverage we gained across trade and industry press went far beyond what we expected. I think what proved so valuable was that our report really gave something back to those traditional estate agents that we work closely with. It has helped our own Residential Property Team to raise their profile and grow”.
Rix & Kay’s report was shortlisted for the ‘Best Marketing’ initiative at the recent LawNet Awards for providing detailed insight into the most pressing issues facing traditional estate agents. The report continues to be used as a strategic guide that addresses a range of challenges in the market.
Financial growth and recruitment
It’s always illuminating to review best made plans to gauge the amount of progress one has made. Like most businesses, Rix & Kay set a number of strategic objectives during their planning phase. Financial growth delivered by a robust and targeted recruitment and retention campaign, coupled with delivering outstanding client service were set as priorities for the firm in March 2018.
“We launched our ‘Making law easy for you’ campaign in April 2018. As our mission, it provides all our people with a solid and measurable foundation for action – to deliver the very best client experience. It’s the culmination of almost 18 months of planning and research. We think it has made a big difference to our approach to client service and it will remain a priority for Rix & Kay going forward”.
“It is also integral to our recruitment and retention plans which is one of the biggest challenges in professional services right now”.
Rix & Kay has focussed on attracting the best talent to help ensure a greater volume and complexity of work is won and that projects are well managed, using appropriate resources and its talented people to provide clients with value for money, a combination of quality legal advice and a compelling alternative to the City and other regional consolidators.
The firm is also committed to developing talent from within supported by a positive approach to encouraging agile working amongst its workforce to retain its biggest asset, its people, and to enhance recruitment. In fact, during the Summer of 2018, Rix & Kay brought together a project team to examine the benefits of agile working within the business, a project which has since been implemented.
Rix & Kay’s approach was recognised when it achieved a ‘Highly Commended” award for professional services at the 2018 Sussex Business Awards.
Rix & Kay’s success has been rewarded, most notably with sustained and measurable growth during the first three quarters of its financial year. But a wide range of accolades and endorsements from the firm’s peers has proved equally satisfying.
In October 2018, the firm were once again recognised by leading independent research directories, Chambers & Partners and Legal500 for outstanding legal services across a wide range of law. Chambers & Partners and Legal500 are regarded as the most respected industry voices commenting on law firm’s capabilities in the UK.
Rix & Kay has excelled in a number of prominent areas including in Corporate and Commercial; Commercial Property and Employment. The firm was also praised for the services it provides to individuals and their families including, Personal tax, trusts and probate; Private wealth law; Contentious trusts & probate; and Family.
Richard Cripps comments,
“The hard work everyone has put in at Rix & Kay over the last 12 months deserves to be recognised, so it’s hugely rewarding to receive positive comments from our clients, peers and other professionals that we work with. We’ve also been ‘Highly Commended’ as a professional services business at the Sussex Business Awards and finalists for both ‘Best Marketing’, and ‘Excellence in Client Care’ at the 2018 LawNet Awards”.
“Overall, 2018 is a year Rix & Kay can be extremely proud of”.